The Shiba Inu ecosystem’s long-running stress between “official messaging” and meme-coin advertising and marketing resurfaced this week after Oscar (@oscar_shibainu) revealed a public break with the @Shibtoken X account, accusing it of drifting into promotional conduct that advantages people relatively than the broader SHIB neighborhood.
In an announcement posted on X, Oscar stated it had beforehand defended the Shiba Inu account “in good religion,” however now considers that effort misplaced.
OSCAR Blasts Shiba Inu Account
“For a very long time, we believed that one thing constructive may emerge from the SHIB account,” the Oscar crew wrote. “We defended it in good religion, even at a excessive private value, trusting that previous errors had been left behind and that one thing constructive may stream from that platform. Sadly, we had been flawed. Nothing modified. For that, we sincerely apologize.”
The group then drew a tough line: “The OSCAR neighborhood — the identical neighborhood that has constantly stood up for SHIB and, in lots of circumstances, personally financed initiatives to defend each SHIB and this particular account — not helps this account,” the assertion stated. “It doesn’t characterize Ryoshi’s imaginative and prescient, it isn’t aligned with the pursuits of the SHIB Military, and it has change into a stage for private monetary pursuits. This isn’t SHIB. It by no means was.”
The instant catalyst was a Dec. 17 submit from the official @Shibtoken account amplifying a separate token, Hachiko (HACHI), with messaging that some Shiba Inu holders interpreted as promotional. The submit learn: “$HACHI X95 🤝 $SHIB 0X95,” referencing a superficial similarity between contract/handle prefixes highlighted by the Hachiko account: “Solely $HACHI contract created on November 2nd: … Beginning X95 … $SHIB begins 0x95.”
@Shibtoken included a disclaimer beneath: “Pleasant heads-up: This submit is from a associate venture, not an official Shib token. At all times DYOR, frens.”
Even with that caveat, the response within the remark part was sharply unfavourable, with a number of customers arguing the account has more and more functioned as a advertising and marketing channel relatively than a supply of official ecosystem updates.
“Very irritating to the Shib neighborhood,” one consumer wrote. “The rationale I adopted @shibtoken account a few years in the past as a result of it said it was the official account. I might be capable to get official updates. Now it seems that it’s advertising and marketing different initiatives. (for some time) Return to your roots.”
One other commenter urged holders to disregard promoted initiatives altogether: “I encourage all #SHIBARMY to don’t purchase something that the @Shibtoken account promotes. Simply quit on that account.”
Oscar’s assertion tried to separate the dispute from Shibarium-related efforts, saying it’ll proceed constructing help infrastructure whereas distancing itself from the primary account’s messaging technique.
“That stated, we need to make it clear that we’ll proceed to help Shibarium by our charity portal, as we’ve finished since day one,” the Oscar crew wrote. “The SHIB neighborhood will all the time be welcome inside our ecosystem. Nevertheless, the time has come for us to comply with our personal path and give attention to the pursuits and values of our personal neighborhood.”
At press time, there was no seen public response from the official @Shibtoken account addressing the allegations, and no response from any Shiba Inu developer or advertising and marketing lead. SHIB traded at $0.00000726.

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